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HC shoe network on November 28 in our scratch their heads, tried looking for an answer once and for all, the industry as a whole tend to change more and more clear. Any change is by no means an individual all around, but a collision between employment status and age demands caused by the inevitable result. For shoe, whether "the Sycamore leaf, and knowing the world" sort of see around corners, must decide whether it can stand on the forefront of change, rather than to lose yourself full of fashion., The current channel of shoes is going through what kind of change?Current shoe is facing from the enterprise to the terminal's path becomes shorter and wider changes. A shorter path, because competition in the industry as a whole, shorten the link would be better served to highlight the price advantage and path management; a wider path, because the channel mode and Terminal mode is now more diversified, especially the rapid development of e-commerce trends will have an inestimable influence on the footwear industry as a whole.After ten years in e-commerce, in 2010 for the big bang. With the rush of capital,

 in addition to integrated platforms, such as integrated, vertical-B2C, B2C Mall-brand pure e-commerce companies, traditional retailers, traditional brands, logistics companies, third party payment and other associated upstream and downstream industry chain enterprises, have flocked to "the new world". Shoe on behalf of Belle, Li Ning, Daphne, aokang also fight their fair distribution channels will be extended to the Internet, and get huge returns.2010 shoe e-commerce to take off for a year. "According to statistics, the Taobao network-wide women's shoes last year traded a total of 70.387 million, up to 9.57 billion yuan, total men 18.388 million, valued at 2.94 billion, which rose 100% in the fourth quarter, showing explosive growth. B2C e-commerce good music buy 2010 revenue exceeded 200 million Yua